Media & Entertainment Industry Data and AI Trends Report

The media and entertainment industry is taking on a number of new challenges in today’s rapidly evolving landscape shaped by the swirling forces of increasing customer expectations. Coupled with the emergence of artificial intelligence (AI) technologies that could transform how these challenges are overcome, it is a pivotal time for the industry. 

To better understand the factors at play and how organizations are responding, Salesforce commissioned Omdia to survey 391 industry professionals for this report.