Optimizing Omni-Channel Commerce - from Click to Deliver

Shopping across channels has become the norm as consumers have become comfortable with online browsing and purchasing. The gap between e-commerce growth and overall retail growth has disappeared; today they are expanding at the same pace. In response, traditional retailers are expanding their online presence, while digitally native brands are entering the realm of physical retail. Nearly every retailer is exploring innovative new opportunities like pop-up stores and in-person, immersive retail experiences. 

Today an omni-channel selling approach is no longer optional; it’s an imperative. But, as they enter more channels and explore new opportunities, retailers need to carefully balance customer satisfaction with profitability. They need to meet consumer needs for real time visibility, flexible fulfillment and personalized service — without sacrificing their own financial objectives.

Enter Blue Yonder’s Click-to-Deliver Solutions.