From data to decisions: How Data Maturity Drives a Data-Driven Culture

Every business is on its own data journey, and each takes a different route to get there. While some companies are just getting started, others have reached a state of data maturity, enabling data-driven decisions and a data-centric culture.

Around half of organizations believe their data practices to be mature, optimized, monitored for performance, and focused on continuous business improvement. So, what can others learn from these data leaders?

This report explores the highlights from GigaOm’s 2025 survey on data maturity, revealing how data strategies are evolving across a global cross-section of organizations.

Discover:

The most common data challenges businesses face
How leading organizations use data to drive innovation and growth
How to use AI and data for better decision-making

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Date: 1.8.2018

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