The Road to Recovery – Growing Your Business in China

The COVID-19 pandemic has triggered a major slowdown in the global economy. However, China is recovering faster than many countries and is predicted to register growth in 2020 while other major economies continue to battle the virus and are sliding into recession. The key to China's recovery is its use of technology to overcome social distancing requirements, which have forced many social and economic activities to go online.

The lesson from the China story is that despite the gloom and doom brought about by COVID-19, many new business prospects are also emerging. Companies should maintain a positive mindset; foster remote working capabilities and habits; and enhance online marketing and customer services. They should build robust partnerships with a strategic vision, and push on
with their digital transformation (DX) agenda to tap new opportunities arising from the accelerated demand for digital services.

Companies will face new, more daunting challenges from the massive changes taking place in the aftermath of COVID-19. Digital-first will be at the core of business transformation as the digital economy progresses, and companies can deliver greater value by adopting digital-first business models that enable ultra-fast speed, ultrahigh scale, and ultra-wide connections.