Every once in a while, we encounter a piece of technology that transforms society. Looking back throughout history, examples of this kind of paradigm-shifting transformation include industrialized ...

This buyer’s guide was created to help anyone evaluating an API management solution for their iPaaS and data integration needs. It is designed to help the buyer identify potential pitfalls and to h...

If you own or work in a private security firm, you have plenty of worries - everything from rising public aggression to cut-price competitors. Outdated approaches to technology only compound these ...

Product sampling is key to acquiring the user-generated content you need to fuel your shopper’s journey and impact the full customer funnel. But it can be tricky to get right. Without proper planni...

Convincing shoppers to buy when the economy is shaky is harder than in times of boom. Your best bet is to double down on your core hero products. These products are the ones your customers love and...

In the Pfeiffer Report Adobe Generative AI: Redefining Productivity in Creative Imaging, discover the quantifiable creative productivity improvements achieved when using Adobe Firefly in creative w...

In the Pfeiffer Report Adobe Generative AI: Redefining Productivity in Creative Imaging, discover the quantifiable creative productivity improvements achieved when using Adobe Firefly in creative w...

In the Pfeiffer Report Adobe Generative AI: Redefining Productivity in Creative Imaging, discover the quantifiable creative productivity improvements achieved when using Adobe Firefly in creative w...

Companies we all know are leveraging artificial intelligence (AI) and machine learning (ML) to pull more value from information generated in different LOBs across their organisations. Amazon helps ...

Let’s be honest: most organisations still have some distance to go on their digital transformation journey. “Business as usual” can be a significant roadblock to your success in the evaluation and ...